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02. Campaigns

Philosophy

Remember those iconic ads from back in the day... those high-production, cinema worthy classics that just stuck with us... yeah, they were cool but the majority of CFO's won't sign them off today. Now that doesn't mean that advertising is dead, on the contrary, it just means that our thirst for performance-driven creative needs to ensure that campaigns work harder for us.

Approach

Much like content has changed so have campaigns - we understand that our background in the start-up world helps of course but fundamentally it's all about performance today. That doesn't mean we have to sacrifice quality though. We have simplified the campaign production process which enables us to create ads in a way that works for performance while boosting your brand to your consumers. Simple one-day shoots, maximising budgets - optimizing performance.

Campaigns Packages

01.
Super Easy

-  1 Campaign
    Concept

-  3 Hero Edits
    (
UP-TO 10 SECONDS
       ENGLISH + ARABIC)

-  1 Cut Down
    (PER HERO EDIT
    UP-TO 6 SECONDS
    ENGLISH + ARABIC)

-  1 Day Private
    Location Shoot

     (UP-TO 8 HOURS
     WITH 2 PRIVATE
      ACTORS)

-  6 Images
   (3 DIMENSIONS
   ENGLISH + ARABIC)

02.
Easy

-  1 Campaign
    Concept

-  3 Hero Edits
    (
UP-TO 15 SECONDS
       ENGLISH + ARABIC)

-  1 Cut Down
    (PER HERO EDIT
    UP-TO 6 SECONDS
    ENGLISH + ARABIC)

-  9 Images
   (3 DIMENSIONS
   ENGLISH + ARABIC)

-  1 Day Studio
    Shoot

     (UP-TO 8 HOURS
     WITH 2 AGENCY
      ACTORS)


    OR

-  1 Day Private
     Location Shoot

     (UP-TO 8 HOURS
     WITH 2 AGENCY
      ACTORS)

03. Complex

-  1 Campaign
    
 Concept
    
(INCLUDES PPM )

-  3 Hero Edits
    (
UP-TO 30 SECONDS
       ENGLISH + ARABIC)

-  2 Cut Downs
    (PER HERO EDIT
    UP-TO  15 & 6 SECOND
     ENGLISH + ARABIC)

-  12 Images
   (3 DIMENSIONS
   ENGLISH + ARABIC)

-  1 Day Studio
    Shoot

     (UP-TO 8 HOURS
     WITH 2 AGENCY
      ACTORS)


    OR

-  1 Day Location
     Shoot

     (UP-TO 8 HOURS
     WITH 2 AGENCY
      ACTORS)

04.
Super Complex

-  2 Campaign
     Concepts

      (ONLY 1 EXECUTION,            INCLUDES SCRIPT                WRITING  & PPM.)

-   4 Hero Edits
    (
UP-TO 60 SECONDS
       ENGLISH + ARABIC)

-  3 Cut Downs
    (PER HERO EDIT
    UP-TO  30,  15 & 6
    SECOND ENGLISH +
    ARABIC)

-  16 Images
   (3 DIMENSIONS
   ENGLISH + ARABIC)

-  1 Day Studio
    Shoot

     (UP-TO 12 HOURS
     WITH 5 AGENCY
      ACTORS)


    OR

-  1 Day Location
     Shoot

      (UP-TO 12 HOURS
       WITH 5 AGENCY     
       ACTORS)

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